Yerba Prima first appeared in 1980. Yerba Prima is dedicated to enhancing health. Yerba Prima helped pioneer the significant advances in health enhancing products, such as natural dietary fiber, internal cleansing, standardized herbs and preservative-free aloe vera juice. Yerba Prima has a selection of nutritional supplements that cater to the needs of the male and female body. Yerba Prima offers bentonite, colon care, daily fiber, herbs, liv-cleanse, physillium husks, fiber, and more!